Marketing assignment Essay

The Goodyear Tire and Rubber companionship The Goodyear Tire and Rubber community is really famous tire producer in North the States now, which included race cars tires, truck tires, snow tires, heavy earth-m all over tires and automobile tires. It was completed in Akron, Ohio, in 1898 by Frank Seiberling, which had only thirteen employees. Moreover, David cumulation who is the first president of the fraternity because he purchased the stock of this telephoner. Seiberling borrowed 3,500 dollars from his brother-in-law to purchase the companys first factory, which is an a sightoned factory in Akron. Therefore, Seiberling want to be a good leader to manage this factory. Based on The account statement of Goodyear Tires (n.d), Seiberling then founded the Goodyear Tire and Rubber accompany, naming his business venture afterward Charles Goodyear, who had discovered how to vulcanize good-for-nothing to pip it harder, to a greater extent durable and repellent to chemicals (para. 2).The Goodyear Tire and Rubber Company first began to produce bicycle and outfit tires. According to The History of Goodyear Tires (n.d), In the first month, Goodyear Tires did a little over $8,000 in business. The company came up with its famous winged-foot logo in the proto(prenominal) part of the 20th century (para.1). Furthermore, Goodyear Company began to produce automobile tires. then(prenominal) the Goodyear Company build new factory, which is bigger than the first one. Forthemore, they began to led more pot know them. Based on The History of Goodyear Company (n.d), By 1901, Goodyear had begun to use its now-famous winged-foot logo in advertisements (para.3). By the 10 years later, the Goodyear Company stared make tires for airplanes, and then as that time Goodyear Company began work for aviation. In 1916, Goodyear Company purchased a plant factory for produce zeppelin aircraft. During the innovation of War One, Goodyear Company got the order form from the United States to built golf-club zeppelin aircraft.Although, the Goodyear Company was not finish all of the zeppelin aircrafts in the 1917,the expanse for building zeppelin aircraft was hand down and benefactor Goodyear during valet of War Two. Otherwise, Goodyear Company also produced airships. According to Goodyear Zeppelin Company, Goodyear also make two airships, the Akron and the Macon, for the United States military during the early 1930s. During World War II, the company manufactured 104 airships for the military at its Akron facility (para.2). Until now, the Goodyear Company still produces the zeppelin aircraft for advertising actions. It is sign for Goodyear Company all-round developing in the world, at this time the Goodyear Company is not only a tire and rubber company, but also become a magnate for rubber manufacture.Therefore, Goodyear Company becomes the third largest tires producer in the world now. In that company, they are really successful for many years that are about the product and come and price. For example, you can see the service in e verywhere even in Halifax. That is why Place is very important factor to increase foodstuff share and sales events quantity. One good place can help us sale more items. During the reach I noticed that people buy the product through the nearly the place. However the product is very famous around the world that is the company force.The good product depart catch lots of customer. You can see the tires in the car. They are make lots of advertisement around the all TV shows. That why they apportion the product akin hot cake. However, they are service is more like the out of mouths. From the advertisement, we can clear know that that the company goal is the sale the tires around the world. For a long historic story from this company the band is the best famous advertisements. People believe in them, that their tires can very successful to sale very thing.ReferenceThe History of Goodyear Tires, Lindell John, http// www.ehow.com/about_4672693_history-goodyear-tires.html Goodyear Zeppelin Company,http//www.ohiohistorycentral.org/entry.php?rec=899